What It’s About
Do introverts need a different marketing playbook?
Notes from Chris
Episode 3279
Traditional marketing advice—“post five Reels a week, cold-DM strangers”—assumes you enjoy broadcasting yourself. Many solo founders don’t. The good news: plenty of businesses grow through quiet credibility rather than constant noise. Visibility is required; volume isn’t. Let’s give Lena a marketing mix that fits her temperament.
“I’ve built a small web maintenance service, and every article says ‘show up daily on social’ or ‘DM prospects.’ Honestly, pushing myself into people’s feeds feels fake and salesy. I’m an introvert and usually end up posting nothing rather than cringe content. I know I need visibility, but I want a method that doesn’t rely on hype or constant self-promotion. Are there marketing approaches—maybe authority-building or quiet outreach—that work for someone who hates being loud online?”
Listen to today’s episode to learn more…
SEE ALSO:
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- Role-Playing Pastor Rolls The Dice On $2800/Month Hustle: Listener success story! This Presbyterian minister turns to his lifelong interest in role-playing games to set up a sustainable second income source.
Inspiration is good; inspiration combined with action is better. Now get back to work!
Yours in the revolution,
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